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EMAIL ETIQUETTE - Are you complying?

With email now one of our most commonly used means of business communication, it is worth considering whether you are following correct "email etiquette". Here are a few tips and hints you might like to pass around the office and onto business colleagues:

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Do you always include your contact details on each of your email messages? Would you every consider sending a business letter or note on anything but letterhead? Most email programs enable you to personalise your email stationery so it automatically includes your contact details with each new email message you create. If you don't know how to personalise your email messages give me a call for assistance.
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If your office has a website always provide a hyperlink to your web address.
» Forget about special fonts unless you are sure that your recipient is using the same program. If not, messages can end up scrambled, not making much sense at all. Keep it simple by only using characters on your keyboard.
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Keep lines short. Many people find it difficult to read large amounts of text from a computer screen. Email should always look clean and inviting to receive.

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When you are sending the same email message to a number of people at the same time, remember that all email addresses will show up on each individual message. This can cause privacy issues. Consider sending messages separately or use one of the many e-merge programs available. Blind carbon copy (BCC) is another option.
 

Need help? Do you need advice or assistance setting up an efficient and effective email direct marketing solution for your business? For more information contact Rebecca Mitchell direct on (02) 9997 1909 or via email.

» When forwarding messages, ensure that you are not sending confidential information to other parties.
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If sending confidential messages, add a brief message at the top of the message stating it is intended for the recipient only and should not be forwarded without the approval of the sender. Many people add this to the bottom of the message where it may get overlooked.

» Respond to email promptly. If you can't provide an entire answer to their query immediately, at least send a brief reply informing them you have received their message and will respond a.s.a.p. It only takes a second and shows that you are organised and attending to their enquiry.

 

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Contact RAM Marketing | Telephone: (02) 9997 1909 | Email: rebecca@rammarketing.com.au

RAM Marketing provides online and traditional marketing services for small businesses including website design, website development, content management, search engine optimisation, internet services, shopping cart and e-commerce websites, graphic design, small business marketing and video production. Based on the Northern Beaches Sydney and servicing businesses Australia wide.

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