http://www.rammarketing.com.au/blog Bringing together the elements of business success Sun, 01 Nov 2009 22:07:13 +0000 http://backend.userland.com/rss092 en Wordpress is the best thing to happen to blogs ever!  It is free, simple to use and search engines love it.  My only critique is that it is difficult for lay-people to customise the appearance of their Wordpress business blog so it is consistent with the rest of their online brand.  While ... http://www.rammarketing.com.au/blog/?p=53 If there is a topic you would like to gain a better understanding of?  Is there something about the internet that has you baffled?  If so, let me know, either by adding a comment below or dropping me an email, and I will endeavour to write a post on the subject.  Looking ... http://www.rammarketing.com.au/blog/?p=46 Have you ever noticed that some websites feature their logo next to the address bar or when you save them in your favourites menu? Well this groovy little image is called a FAVICON. [caption id="" align="alignnone" width="550" caption="This is an example of a favicon on www.news.com.au"][/caption] Favicons are a great way to reaffirm ... http://www.rammarketing.com.au/blog/?p=37 1. Your website should leave a great first impression You only get one opportunity to create a first impression. If your website design is sloppy and the information is out of date, visitors are less likely to persevere and give you a second chance. 2. Don't make your visitors feel stupid It is ... http://www.rammarketing.com.au/blog/?p=29 The constant stream of negative reporting in the media about global economic doom and gloom has had an adverse affect on many small businesses (including mine). While previously I may have received up to a dozen enquiries every month from new clients, this number has dropped significantly of late. So, ... http://www.rammarketing.com.au/blog/?p=25 The newsletter is one of the most universally popular marketing tools used in all industries and can be a subtle and dignified way of promoting your business. They can be a great way to regularly communicate with your customers and clients. If done right they can be perceived as a ... http://www.rammarketing.com.au/blog/?p=23 As you establish your business presence on the web, your domain name (www.yourcompany.com.au) will become one of your most important marketing tools. It forms the gateway to your website and will be used in your email addresses. You can register as many domain names as you want. It costs less than ... http://www.rammarketing.com.au/blog/?p=21 RAM Marketing specialise in bringing together the elements of business success - website design, graphic design and business marketing. The RAM Marketing blog contains articles, tips and information relating to these elements of business success. http://www.rammarketing.com.au/blog/?p=18 I recently stumbled upon a handy website that grabs properties for sale or rent from both www.realestate.com.au and www.domain.com.au.  Rather than having to search both websites independently one website now does it all for you!  The link is: http://www.myhousehunt.com.au/ http://www.rammarketing.com.au/blog/?p=7 I was asked recently to give a talk on blogs and how they can be used as a business marketing tool.  I’ve set up many blogs for clients on their websites and I subscribe to a few that I find interesting and informative. It was time to bite the bullet ... http://www.rammarketing.com.au/blog/?p=3