WEB DESIGN NORTHERN BEACHES
Licence 2 Drive is a Northern Beaches driving school. While their target market is primarily teenagers learning to drive, I undertook a keyword and search engine marketing campaign to target niche markets by research showed were overlooked by other driving schools.
Website Development Brief
- A fast website that was very easy to use on a mobile phones, tablets, etc, as these are the devices of choice for the client’s primary age demographic.
- Online booking system so students could quickly and efficiently book and pay for driving lessons online, saving the client time and not spending time answering phone calls while undertaking lessons.
- Optimise the website for broad reach keywords plus niche markets overlooked by other driving schools.
- Create a solid website foundation with the option to easily and cost effectively expand the business into other locations in the future.
About the client – Licence 2 Drive Driving School
Licence 2 Drive is a Northern Beaches driving school offering a choice of driving lesson packages including single lessons, driving test preparation and cost effective learn to drive packages. Students have the choice of learning to drive in an automatic Mazda 3 or Audi A1 Sport with manual transmission. Driving instructor Ian Milner, has over 10 years experience teaching students of all ages to drive with confidence and successfully pass their driving test. They are proud supports of the Keys2Drive program, a Federal Government road safety initiative that offers a free driving lesson to eligible learner drivers.
Northern Beaches Web Design & SEO Services
Rebecca Mitchell, founder of RAM Marketing, has been providing professional website design, SEO, online marketing and graphic design services to Sydney businesses since 1996. One of Rebecca’s most distinguishing points of difference over other website development companies is the advice, knowledge and expertise she provides her clients at no additional cost.
Importantly, Rebecca don’t just design your website and send you on your way. Her goal is to ensure your business achieves success online, every day, and is noticed by your potential clients and customers.
Rebecca provides expert SEO services to ensure your website ranks top of Google. She can also manage your website, social media and online marketing on your behalf. Her search engine marketing (SEM) and internet marketing services guarantee your business stays abreast of Google’s strict algorithm requirements and is being seen by potential customers every single day.
In 2015 Rebecca expanded her services to include a growing range of internet marketing courses and search engine marketing (SEM) consultancy services. Workshops include SEO training, learn social media and how to set up a successful online business course.