SEM and Internet Marketing Services

Sydney Internet Marketing Services (SEM) & Digital Marketing Consultancy

search engine marketing expert sydneyGetting your business found online is a complex, ever-changing process that requires strategic planning and ongoing commitment.

In the ever expanding world wide web and social media space, ensuring your business is found online is not simply a matter of ‘if I build it, they will come’ – far from it!

Successful internet marketing is a continuing evolution of keyword strategy, website content updates, back-linking, social media activity and much more, to encourage traffic and engagement through your website.

Attracting (and keeping) the attention of the search engines and attract a top ranking requires dedication and persistence. Failure to follow Google’s strict rules can see your website languishing on page 6 or worse, not ranking at all.

What is online marketing and SEM ?

Internet marketing (also called ‘search engine marketing [SEM]’, ‘online marketing’ or ‘digital marketing’) is the process of gaining traffic and visibility of your website from search engines through both paid and unpaid efforts.

Rebecca has successfully maintained our brand marketing for many, many years and is responsible for our recent website rebuild and search engine optimisation which has been nothing short of amazing. Take a minute to ask Rebecca how she got our website to number 1 on Google. – Mike Dungan, Fiji Island Tours & Fiji Bride.

Digital Marketing Services

If a top Google ranking is paramount for the success of your business, but you don’t have the time or resources to manage your online marketing in-house, I can manage everything on your behalf. 

My digital marketing packages are tailored specifically for your business and contain only the services you need. You can allocate a monthly budget for your online marketing campaigns or I can devise a program that fits your desired outcomes.

As your digital marketing consultant I will device a carefully orchestrated online marketing campaign aimed at achieving your goals and outcomes, targeting new markets and ensuing your brand is seen by potential customers.  I can keep your website up to date, maintain your blog and manage your social media campaigns. You will have the assurance that your website and online marketing is adhering to Google’s requirements and is benefiting from the latest, proven internet marketing techniques.

Search engine marketing services include:

  • Search engine optimisation – assessments and ongoing management
  • Website content and blog updates with optimised keyword usage to guarantee top search engine results
  • The assurance your content adheres to Google’s guidelines
  • Google Business listings and management
  • Social media setup and management
  • Local marketing with citations
  • Building of back-links

What next?

Contact Rebecca Mitchell direct to discuss your specific requirements and we can ascertain what digital marketing services you require to achieve the results you are seeking. Call 9982 5057 or complete our online enquiry form.

From my first dealings with RAM Marketing to build our website I was more than impressed with the professionalism.  Rebecca offered us various ideas and options for our  project ,and then spent the time and effort to learn about our industry so as  to optimize our project and budget. I found that my  dealings with Rebecca have gone far beyond the usual “website designer” and she has now become a major part of our companies marketing strategy. – Greg Williamson, Good Sight.

Digital Marketing Consultancy

Do you want to start managing your online marketing in-house? Or, are you already doing so but not getting the results you anticipated?  My digital marketing courses and tailored consultancy sessions are the perfect solution.

If your business relies on a top search engine ranking then attending one of my workshops or organising a tailored digital marketing consultancy session could be the best marketing decision you make all year. Gain the confidence and skills required to confidently manage your online marketing campaigns in-house.

Unfortunately there is no silver bullet to getting found online in the modern marketplace. It’s a never ending process that requires ongoing commitment, a continuing evolution of keywords, online activity, linking to others, social media activity and other ways to evidence traffic and engagement on your website. A culmination of these factors ensures you gain the attention of Google so your business can be found by your potential customers.  My consultancy sessions and training courses provide you with step by step guidelines to equip you with everything you need to know to ensure you secure and maintain a top organic ranking on Google. You will gain the skills to manage your online marketing with confidence.

What next?

Contact Rebecca Mitchell direct to discuss your specific requirements and we can ascertain the most cost effective, results-driven option for you and your business. Call 9982 5057 or complete our online enquiry form

My first impressions when talking with Rebecca on the phone were very positive and she got to the point within minutes. Our meeting was even more to the point as she proves to me why my site was not that great (besides the nice pictures of course!) as I could not be found easily. So we are not thinking of options to tackle this and she has quickly come up with a couple of solutions with different budgets. She is very direct and I have the impression she really masters her craft. – Andrea Francolini, Photographer. 

Digital Marketing Courses

For businesses that want to manage their search engine marketing in-house, but aren’t getting results (or not sure if they are doing it correctly), I offer workshops and training that explain everything you need to secure and maintain a top Google ranking.  You will gain the skills to manage your online marketing with confidence.

1. Learn SEO & SEM : The Basics

Perfect for people who have little or no internet marketing knowledge or experience.

Topics covered include:

  1. Explanation of Google’s algorithm and how it ranks websites.
  2. Why your website isn’t on page 1 of Google.
  3. How to determine whether your website has been optimised correctly.
  4. What you should be doing on a regular basis to secure, and retain, a top search engine ranking.
  5. How to ensure you website is not ‘black-listed’ by Google.

At the end of the session we devise an strategic online marketing plan that will pull everything discussed together. Printed summary notes are provided to participants. Workshops and training sessions can be held at your business premises or at my training rooms on the Northern Beaches. Sessions usually run for approximately 3 hours with plenty of time allocated to answer any questions you may have.

1. Learn SEO & SEM : Achieving Ongoing Success

Suitable for people who have attended “The Basics” workshop and want to progress to the next level.  Also suitable for people who are more familiar with SEO but want to manage their website optimisation in-house and achieve greater success online.

Topics covered include:

  1. What you should be doing on an ongoing basis to secure a top search engine ranking
  2. Using SEO to target new customers and untouched sectors of the market.
  3. How you can use SEO to market your business to local, national and international customers.
  4. How any changes to Google’s algorithm have altered how websites need to be optimised and how you can ensure your website is complying.
  5. How a combination of your website’s content, in conjunction with mobile friendly technology, back-links and a strong social media presence form the foundations for online success in the current marketplace.

After attending this session you will gain the skills required to confidently manage your online marketing in-house with confidence. You will also be better equipped to instruct your website developer regarding any changes that may be required to your website.

At the end of the session we devise an strategic online marketing plan that will pull everything discussed together. Printed summary notes are provided to participants. Workshops and training sessions can be held at your business premises or at my training rooms on the Northern Beaches. Sessions usually run for approximately 3 hours with plenty of time allocated to answer any questions you may have.

Internet Marketing Courses & Consultancy Enquiries

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Topic(s) of interest:
 Intro SEO & SEM Advanced SEO & SEM Learn social media Starting an online business

Preferred location:
 Your business premises RAM training rooms

Session type:
 Tailored consultancy session Public workshop

When would you like to attend?
 ASAP Within the next month Within the next 3 months 3 months + Not applicable
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More information

TEL: (02) 9982 5057
EMAIL: rebecca@rammarketing.com.au
ENQUIRIES: Click here to complete our online enquiry form »