Tag Archives | Search Engine Marketing

social listening benefits

The benefits of using social listening tools to connect with potential customers in real time

What is social listening and how can it benefit small businesses? Have you ever noticed a specific business, person or, worse, one of your competitors, is always popping up answering questions asked online on social media, online forums or other websites?  Have you wondered how they stay across all these platforms at all hours of the day […]

important google my business updates 2020

The importance of ensuring your Google My Business (Local) listing is up to date

Google My Business local listings for small businesses.  According to Google data, 4 in 5 consumers use search engines to find local information.  Statistics like this confirm how important it is for businesses that work with local customers must ensure their website ranks for local keywords and that their Google My Business (Local) listing is appearing in the […]

google bert update small business affects

How will the Google BERT update affect small businesses?

Google BERT update 2020. Google is constantly making updates and tweaks to the algorithm that determines how websites are displayed and ranked in the search results.  In November 2019, Google released BERT which has been dubbed their biggest update in the past 5 years. What is Google BERT? In tech terms, BERT is a Natural Language […]

property website design

Multiple property websites designed for an Australian retirement village group [Client: Hampshire Villages]

I have been working with Hampshire Villages Group for over 10 years. The organisation has a total of 11 retirement communities located throughout NSW, Victoria and Western Australia. Each village has it’s own website. During this time (as at January 2010), I have developed 11 individual Village websites, plus the main Hampshire Village master website […]

website designer north shore sydney

Website Design Upgrade and SEO North Shore (Client: Geoff Spotswood Cricket Coaching)

Website Designers North Shore Sydney.   Website re-design and upgrade to a mobile-friendly WordPress website with search engine optimisation (SEO) plus ongoing social media and internet marketing.  Geoff Spotswood Cricket Coaching has been running private cricket coaching clinics for kids, adults and teams on North Shore for 20+ years. Geoff also operates cricket school holiday clinics throughout […]

2019 internet marketing tips for small business

Setting your business up for a top Google ranking and online success in 2019

My 2019 internet marketing predictions for small business As we herald in the new year, refreshed from the Christmas / New Year break, it’s the perfect time to look ahead to what’s likely to affect small business online marketing in 2019. My predictions include :   The rise of voice search Local search and how it […]

google local search

The importance of local search marketing and SEO

The rise of local search and why it’s paramount your business is listed in all the right places.  Most of us no longer want to be restricted to our desktop computers when we need to undertake menial daily tasks, instead wanting to access the internet from anywhere and at any time. Whether it’s making a dentist […]

facebook update january 2018

Businesses must change how they post on Facebook

Facebook is rolling out massive changes in 2018 and if businesses don’t adapt – and quickly – their followers will no longer see their posts or updates in the news feed.  As a website developer and internet marketing consultant, a very important part of my job is to stay up to date with the myriad of […]

wordpress seo services northern beaches

WordPress SEO upgrade for Northern Beaches small business (Client: Platinum Awards)

SEO WORDPRESS WEBSITE. When Platinum Awards (suppliers of sporting trophies and corporate awards) first approached me, the search engine optimisation of their WordPress website was being managed by another SEO agency.  Business owner, Patrick, had been paying the SEO agency hundreds of dollars every month to manage their website with their goal of achieving and securing […]

travel website design sydney

Travel Agency Website Design Sydney (Tokoriki Fiji Islands)

SPECIALIST TRAVEL AGENCY WEBSITE DESIGN SERVICES I have been providing specialist travel agency website design services to Sydney travel agents for 15+ years.  Recently I created a travel website for Fiji Island Holidays showcasing Tokoriki Island Resort. All-inclusive website design service included: WordPress website design WordPress blog integration » Search engine optimisation (SEO) » Website hosting » WordPress […]