Tag: Email marketing

Email Marketing Assistance Sydney

In my experience, email marketing is something a lot of businesses talk about but never get around to doing.  An email database can be a huge asset to any business and well-conceived e-marketing campaigns can reap brilliant results, yet many businesses put it in the ‘too hard’ basket.

I can assist with everything you need to start communicating with your customer database through email marketing.   Whether you already have a database or need assistance setting one up (i.e. MailChimp / Constant Contact), I can help devise techniques that will attract and build subscriber numbers.  I create affordable, effective digital and email marketing campaigns that will help you connect regularly with customers and increase awareness of your brand.

I can design eye-catching email campaigns and e-newsletters that increase open rates and encourage click-throughs to your website. I can even assist with writing the content for you. 

Email Marketing Services

I can assist with all your MailChimp email marketing requirements including:

  • set up a new MailChimp / Constant Contact account;
  • add subscription and call-to-action forms to your website to capture subscribers;
  • assist with ideas, gathering information and writing content for your campaigns;
  • create attractive, branded e-newsletters and disseminate them to your subscribers; and
  • track click-through rates and return on investment results.

The benefits of email marketing

Email marketing is a targeted, shareable, credible, measurable, and cost-effective tool overlooked by many businesses. As someone who has been using email marketing for many years, I can vouch for the simplicity and cost-effectiveness of this powerful marketing medium.  With a strategic approach, proper guidance and a strong message, your business are sure to benefit from email marketing.

Below are some of the benefits email marketing can offer your business:

  1. Email marketing is more affordable than print marketing and not as rigid.
  2. A simple way for businesses on a limited budget to increase brand awareness.
  3. Is an easy way to engage your customers and prompt action (sales, feedback).
  4. Fast to disseminate and immediately received by the recipient.
  5. Your message can be personalised with the use of database tags.
  6. Through database segmentation, you tailor your message to different customers.
  7. Recipients can easily forward your message to others or share via social networking.
  8. Reporting allows you to track open and click-through rates and adapt your message accordingly.
  9. No restriction on location – can be sent to customers anywhere in the world instantly.
  10. Offers a great return on investment when done correctly.

Using online resources to diversify your business during a global pandemic (and beyond)

diversify business during covid

If a global pandemic has taught us anything, it’s that even industries previously considered solid and secure could be brought to their knees almost overnight. For many businesses, diversification was the key to survival as we had to adjust quickly to circumstances we’d never experienced before or could have foreseen. You may not have realised […]

Email Marketing Services – MailChimp Setup

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MailChimp email marketing services Sydney. MailChimp is one of the world’s most popular email marketing programs sending out billions of emails every day. MailChimp offers a large library of email templates and themes, or I can create a unique template just for you. Mail Chimp integrates with social media and provides detailed reports including open rates and […]

Email Marketing Services – Constant Contact Setup

constant contact setup sydney

Constant Contact email marketing services Sydney. Constant Contact is one of the world’s most popular email marketing programs sending out billions of emails every day. I have been using Constant Contact for 15+ years. It’s cost-effective and easy to use, yet very powerful.  There is a huge range of mobile-friendly email templates available.  I often […]

Digital Marketing Agency Northern Beaches

digital marketing agency northern beaches

Affordable internet and online marketing services for small business. Digital marketing (also called ‘online marketing’ or ‘internet marketing’) is the process of gaining traffic and visibility of your website from search engines and other platforms such as social media, email marketing campaigns, Google Maps, etc, through both paid and unpaid efforts. In the constantly changing […]

Online marketing tips for a successful 2020

2020 internet marketing tips

Happy 2020! As I do at the beginning of each year, I’ve been deep-diving into important Google updates, exciting online marketing opportunities and seeking out new ideas that I think will assist my clients to achieve greater success online. Below is a summary of what I believe will help your business start the year with […]

Ongoing digital marketing services for North Shore business (Case Study: Compressed Air Technology)

internet marketing agency north shore

RAM Marketing is a digital marketing agency assisting North Shore businesses. In 2019, a compressed air system company based on Sydney’s North Shore (Lane Cove) rebranded from Superior Engineering Solutions to Compressed Air Technology (CAT Air).  I was employed to assist in this transition. Below is a summary of the work undertaken and how I […]

Website Design Upgrade and SEO North Shore (Case Study: Geoff Spotswood Cricket Coaching)

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Website Designers North Shore Sydney. Website re-design and upgrade to a mobile-friendly WordPress website with search engine optimisation (SEO) plus ongoing social media and internet marketing. Geoff Spotswood Cricket Coaching has been running private cricket coaching clinics for kids, adults and teams on North Shore for 20+ years. Geoff also operates cricket school holiday clinics throughout […]

The benefits of email marketing for small business

email marketing

In my opinion, email marketing is one of the most effective, yet so often overlooked, ways small businesses can cost-effectively communicate with potential customers and existing clients. It’s important however to get your email message right so your emails aren’t thought of as SPAM and overlooked, or worse, deleted. What is email marketing (e-marketing)? Email […]

Digital Marketing Courses Sydney

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Learn SEO and social media courses Sydney. I have been providing specialist website design, SEO services, digital marketing and graphic design to micro, small and medium sized businesses since 1996. Since starting RAM Marketing I have seen the internet become an integral part of our home and business lives.  I have been fortunate enough to grow […]