That TV Guy – WordPress website design for a Northern Beaches small business

wordpress website design northern beaches

WordPress website upgrade for Northern Beaches small business.

I have worked with Peter from That TV Guy since he started his Northern Beaches TV installation and audio visual business in 2002.

During this time Peter’s business has evolved and I have completed numerous website upgrades. The most recent WordPress website redesign was in 2022.

WordPress Website Design

The first step in the redesign of the That TV Guy WordPress website was to update WordPress and the plugins installed to the latest versions.  Obsolete plugins were removed and new plugins installed to ensure the website conformed to Google’s strict requirements and, importantly, to ensure users of the website had an enjoyable experience when viewing the site. These include speed optimisation, accessibility and display across all devices.

Website Design Upgrade

Next, I worked on a new WordPress website design. The design and layout of the former website hadn’t been touched for 7-8 years.  This is a long time web design.  A lot had changed during this time.

After creating the new layout, old photos were replaced with more contemporary images that represented audio visual products and popular streaming services used by Peter’s customers in 2022. Not dissimilar to the world of website design, how consumers watch and stream online content and TV shows has changed significantly in the past 10 years.  Peter’s website needed to represent this.

Updated SEO Strategy

And finally, I undertook new research to determine what keywords and search terms Peter’s customers were using to find his products and services.  A new search engine optimisation (SEO) was formulated and I wrote and added a lot of new content to the website.

The finished result was a vast improvement on the old website and should be a fantastic representation of That TV Guy, his expertise and the services he offers to the Northern Beaches and North Shore community for another 7-8 years.


Does your website need upgrading?  Would you like to switch to WordPress from another platform like SquareSpace or WIX? Do you need a new website for your small business?  For an obligation-free chat about how I can help to ensure your website is found by potential customers, contact me directly.

My web design services include organic search engine optimisation (SEO) to ensure your business is found on major search engines like Google. I don’t charge any ongoing fees and all work is completed by me – I don’t outsource to cheap overseas contractors and then charge you inflated ‘Sydney’ prices.

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Rebecca has been helping me with my online marketing and website since I started my business in 2002. My website has always ranked top of Google and it is the main source of new business enquiries I receive. My website was last updated 8 years ago and needed a refresh. Rebecca recently updated the layout to a newer design that better represents the products and services I offer now. She did this very quickly and I’m already seeing great results! Rebecca wrote a lot of new content for me to inform potential customers of all the services I now offer. I feel that I can contact Rebecca anytime and she’s happy to answer my questions. She offers cost-effective suggestions on how I can promote my business but stay within budget. Rebecca really knows her stuff!

– Peter, Business Owner, That TV Guy

web design mudgee

Rebecca Mitchell – WordPress Website Designer Northern Beaches

25+ years website development experience.

Based at Frenchs Forest on the Northern Beaches Sydney, I have been providing cost-effective website design, search engine optimisation (SEO), graphic design and digital marketing services for small businesses, not-for-profits and charities, since 1996.

I believe one of my distinguishing points of difference over other website developers is the advice, knowledge and expertise that I provide clients at no additional cost.  I work in conjunction with you to determine who your clients are, where they can be found and how I can ensure your marketing message speaks directly to potential customers.

I want your business to get noticed and your goals achieved.

I work on every project personally and do not outsource to cheap, overseas contractors and then charge you a premium. This is your assurance that all work is completed by someone who understands the local market, the unique needs of your business needs and those of your customers.

Working from a home office, I am able to keep her fees low whilst always providing my clients with expert advice and highly tailored services without a ‘big business’ price tag.


My services include:

I am your ‘One Stop Shop’ when it comes to effective, professional and expert online marketing services. With RAM Marketing you have the confidence that your online and offline marketing needs will be met, all within your budget constraints. I spend time gaining an insight into your business, the products and services you sell and analysing your target markets to determine where your customers can be found. This is the key to successful internet marketing whether your customers are.

“We are exceptionally happy with the design of our website and Rebecca has been remarkable in service and attention to detail. Technology wise Rebecca has been very helpful in providing information on teaching the use of dashboard to me in updating details as and when changes occur. I would highly recommend anyone to Rebecca for her professionalism and attention to detail.” – Bronwyn, Oz Clotheslines and Letterboxes.