Heavy Vehicle Wash Equipment – New web design for a Fairfield company

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Affordable website design Fairfield.

My first project completed for the start of 2023 was for Good Sight Wetherill Park (in the Fairfield LGA) and the development of a new WordPress website for their heavy vehicle wash equipment division.

Good Sight is Australia’s leading supplier of car wash equipment and, in 2023, expanded to include train, bus and truck wash equipment.  I have worked with Good Sight for 15+ years.  I developed and managed their main website (goodsight.com.au) and take care of all their online marketing including search engine optimisation (SEO), email marketing (EDM) and social media marketing.

WordPress Website Design

The new website for heavy vehicle wash equipment was created to target a completely different market sector to their main website.  The search engine optimisation (SEO) and keywords were also entirely different.

With respect to the website design and platform, I suggested WordPress. WordPress powers approximately 30% of the world’s websites. It is extremely powerful and, importantly, has the flexibility to create sensational looking, mobile-friendly websites on a budget. It’s the perfect solution for a small business website.

Search Engine Optimisation (SEO)

After undertaking extensive keyword research, I created an SEO strategy for the entire website. This formed the basis of the layout, design and content.  Importantly, websites must now adhere to Google’s Core Web Vitals (CWV) requirements with respect to website performance, speed, accessibility and best practice.  Without these, a top search engine ranking is difficult to achieve.

I sourced content from external websites. The content was sourced from the company’s international suppliers so had to be amended to speak more directly to the Australian market.  It also needed to be optimised for Google and SEO.

The finished result was a clean and easy-to-navigate website that will form a solid foundation that will grow and evolve alongside the company. It is fast to load and looks great across multiple devices.  Importantly, the website received a 99-100% Core Web Vitals score.

Website Hosting and Domain Name Registration

Additionally, I set up an affordable website hosting package for the client which included email hosting.  I registered the new domain name for the client too.


For an obligation-free chat about the website design and online marketing needs of your Fairfield small business, please contact me directly.

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Client Testimonial

I have been dealing with RAM Marketing for several years now and found Rebecca to be the utmost professional, with all aspects of marketing and web design. I have found that she involves herself with the business structure to achieve the highest quality results for her clients RAM marketing is straightforward to work with and consistently delivers our projects on time.  – Greg Williamson, Sales Manager, Good Sight Vehicle Wash Systems.

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Rebecca Mitchell
Website Designer & SEO Specialist

I believe one of my distinguishing points of difference over other website developers is the advice, knowledge and expertise that I provide clients at no additional cost.  I work in conjunction with you to determine who your clients are, where they can be found and how I can ensure your marketing message speaks directly to potential customers.

I want your business to get noticed and your goals achieved.

I work on every project personally and do not outsource to cheap, overseas contractors and then charge you a premium. This is your assurance that all work is completed by someone who understands the local market, the unique needs of your business needs and those of your customers.

Working from a home office, I am able to keep her fees low whilst always providing my clients with expert advice and highly tailored services without a ‘big business’ price tag.


My services include:

I am your ‘One Stop Shop’ when it comes to effective, professional and expert online marketing services. With RAM Marketing you have the confidence that your online and offline marketing needs will be met, all within your budget constraints. I spend time gaining an insight into your business, and the products and services you sell and analysing your target markets to determine where your customers can be found. This is the key to successful internet marketing whether your customers are in Wetherill Park, Fairfield, the Sydney metropolitan area, across Australia or around the world.