Digital Marketing Tips

Digital marketing tips to help you better understand (and take advantage of) the myriad of online marketing opportunities available.

Below I have put together tips to help small businesses, not-for-profits and community groups navigate the constantly evolving world of online and digital marketing.

The psychology of colour in logo design

Logo colour can evoke very specific responses from your customers.

Face to face and virtual WordPress training

What is WordPress? WordPress is a website creation tool that is, I believe, the most [...]

The benefits of EDM marketing (and why I love it)

What is EDM in marketing? EDM in marketing terms is Electronic Digital Marketing. It is also [...]

Do all trade businesses need a website? The short answer is… YES!

Even after working in website designer and online marketing specialists for more than 20 years, [...]

The benefits of email marketing for small business

In my opinion, email marketing is one of the most effective, yet so often overlooked, [...]

Can you convert a Weebly website to WordPress? Yes!

Weebly to WordPress web designer Sydney. When the owner of InfoGuides, a Sydney based business [...]

Setting up automatic Updraft backups of your website to your preferred cloud server

Updraft Wordpress backup instructions. Setting up automatic Updraft backups to your cloud server.

Affordable Google SEO tailored to Northern Beaches businesses.

Reach local Northern Beaches customers with Google SEO. A high, organic search engine ranking is [...]

How will the Google BERT update affect small businesses?

Google BERT update 2020. Google is constantly making updates and tweaks to the algorithm that [...]

The importance of local search marketing and SEO

The rise of local search and why it’s paramount your business is listed in all [...]