Consentic Medical Consent – New web design for a Barangaroo based medical company

web design barangaroo sydney

Website Design Barangaroo

Consentic specialise in interactive medical consent solutions from their head office in Barangaroo, Sydney. They approached me in 2023 to develop a new, contemporary website that suitably represented the expertise of this progressive Australian company.

New Website Design with SEO

The company had an existing WordPress website that had been designed, largely, by staff in-house.  While the website ‘worked’, it had a myriad of functionality and display issues. It hadn’t been optimised for search engine ranking.   They felt their existing website didn’t adequately represent the company brand, nor the progressive nature of their medical consent software.

The first step in the website upgrade process was to duplicate their existing website onto a staging web server so I could utilise the existing content.  Their old website remained live while I worked on the website upgrade.

We discussed keywords and search terms used by their potential clientele to find the products and services they offer online.  With this information, I was able to undertake the necessary keyword research and devise an SEO strategy for the new website.  I amended the existing content accordingly and recommended new content be added to improve keyword relevancy.

Next, I worked closely with staff to curate a design and layout that represented the company and their products effectively.  Strong calls to action were added to encourage communication from potential clients.

While the functionality of the website was quite simple, I added a short, looping video to the home page header so website visitors were greeted with some movement. Throughout the website I added content animation in the form of sliders, flipping content, expanding text, etc., to add interest to the otherwise static pages.  I incorporate screenshots of the Consentic software application onto stock images to personalise the photos and highlight how the app worked.

 

web design barangaroo
Above: Original Consentic website (left) and the completed upgraded website (right).

 

WEB DESIGN BARANGAROO

For an obligation-free chat about the website design, SEO and online marketing needs of your Barangaroo small business, please contact me directly.

I am your ‘One Stop Shop’ when it comes to effective, professional and affordable web design and online marketing services giving you the confidence that your business marketing needs will be met, all within your budget constraints. I spend time gaining an insight into your business, and the products and services you sell.  I will analyse your target markets to determine where your customers can be found. This is the key to successful online marketing – whether your target market is in Barangaroo, Sydney, across Australia or around the world.

REBECCA MITCHELL
0418 118 401
rebecca@rammarketing.com.au
Send an SMS
Online quote request »

web design hunter valley

Rebecca Mitchell
Website Designer & SEO Specialist Sydney

I believe one of my distinguishing points of difference over other website developers is the advice, knowledge and expertise that I provide clients at no additional cost.  I work in conjunction with you to determine who your clients are, where they can be found and how I can ensure your marketing message speaks directly to potential customers.

I want your business to get noticed and your goals achieved.

I work on every project personally and do not outsource to cheap, overseas contractors and then charge you a premium. This is your assurance that all work is completed by someone who understands the local market, the unique needs of your business needs and those of your customers.

Working from a home office, I am able to keep her fees low whilst always providing my clients with expert advice and highly tailored services without a ‘big business’ price tag.

** NO LOCK-IN CONTRACTS. NO ONGOING FEES. ALL WORK COMPLETED BY REBECCA. NOT OUTSOURCED TO CHEAP OVERSEAS CONTRACTORS. **

My services include: