Oz Clotheslines and Letterboxes – WordPress web shop for a Northern Beaches business

wordpress web shop

WordPress WooCommerce Web Shop Design.

Oz Clotheslines and Letterboxes is an online business based in Sydney’s Northern Beaches.  All their sales are conducted online and they don’t have a bricks and mortar store. Search engine optimisation was paramount to attract customers from around Australia.

When I first worked with Oz Clotheslines and Letterboxes, they were a start-up business and had a limited budget for website development. To this end, I built a WordPress website with WooCommerce installed to handle the online shop and orders.

Over the years, as their business has grown and a significant number of orders are received each week, they were able to funnel more money into their website and it has grown and evolved from there.

A page one Google ranking for a wide range of keywords has always been a priority for this online business.  Without a bricks and mortar store, they rely on customers using Google to find their products.  Their SEO strategy is something I work in from time to time, to keep their website relevant and search engine friendly. I am always adding new content to target a wider range of keywords to improve their exposure online.

Oz Clotheslines and Letterboxes sell to customers all around Australia so it is very important their website looks great on a wide range of devices and is fast to load, even on slower internet connections.

Need an affordable web shop to sell your products online?

For an obligation-free chat about how I can help set up an online web shop for your business, contact me directly for advice. My e-commerce web design services include organic search engine optimisation (SEO) to maximise customer orders. I don’t charge any ongoing fees and all work is completed by me – I don’t outsource to cheap overseas contractors and then charge you inflated ‘Sydney’ prices.

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About Rebecca Mitchell, RAM Marketing

I believe one of my distinguishing points of difference over other website developers is the advice, knowledge and expertise that I provide clients at no additional cost.  I work in conjunction with you to determine who your clients are, where they can be found and how I can ensure your marketing message speaks directly to potential customers.

I want your business to get noticed and your goals achieved.

I work on every project personally and do not outsource to cheap, overseas contractors and then charge you a premium. This is your assurance that all work is completed by someone who understands the local market, the unique needs of your business needs and those of your customers.

Working from a home office, I am able to keep her fees low whilst always providing my clients with expert advice and highly tailored services without a ‘big business’ price tag.


My services include:

I am your ‘One Stop Shop’ when it comes to effective, professional and expert online marketing services. With RAM Marketing you have the confidence that your online and offline marketing needs will be met, all within your budget constraints. I spend time gaining an insight into your business, the products and services you sell and analysing your target markets to determine where your customers can be found. This is the key to successful internet marketing whether your customers are local, national or international.

“We have been using different internet marketing company for years now, and was no where near happy with any of them. After wringing to a mate about it, he recommended Rebecca at Ram. For the first time in years I’m really happy with the service we are getting. We are spending about a third of what we were, and getting a lot more new clients then we were with the previous companies. I can’t recommend RAM highly enough.” – Chris Allchin, Banksia Arborcare.